Excellent explanation of the characteristics that determine font quality.
Before you hand over your hard earned money or pitch your font suggestion to a client, how can you tell if a typeface is high calibre — if it’s a good font or not? Will it be worth the purchase? What should you look for? What warning signs are a dead giveaway of a bad font? Will it be outdated and unusable in the near future? This primer will get you headed in the right direction.
Category: Typography & Graphic Design
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