Navigation Guidelines for Better Navigation and Categories
Navigation Guidelines is report on an e-commerce study at Baymard Institute which researches the best ways to improve the online user experience. This was an eight month large-scale usability research study on the product-finding experience—a multi-syllabic way of saying how people do or do not find things they are looking for on the web and how they feel about it. The study tested multi-million dollar websites by the best designers. Amazon, Best Buy, Blue Nile, Chemist […]
